just the way it is important for every entrepreneur to be unreasonably optimisitc about his biz, it is equally important to understand that sometimes even with the best of resources and efforts, the whole biz may fall by the wayside. to me, bankruptcy is as much written in blood as an entrepreneur's passion is. when you do the biz plan, the sub-text here is that if any of the assumptions go wrong, the tasks delineated may not lead to the milestones, and if milestones are not met, there will be a resource crunch, and if there is a resource crunch, the biz may come a cropper.
i do think it is the job of the incubator to keep the entrepreneur constantly grounded to this unassailable fact. not so it spooks the entrepreneur but impresses upon him time and again that he has to demonstrate as much passion for implementing the plan as he did for ideating it.
Nandini is a traveling teacher who teaches entrepreneurship in several ivy-league business schools around the world including Princeton, LSE and NUS overseas and in India in IIM–A, IIM–B, IIM–L and ISB. From being just a word in the dictionary six years ago, it has now consumed her whole being.
In July 2010, she founded CARMa (Creating Access to Resources & Markets), (www.carmaconnect.in) with a lofty ambition: to change the karma of entrepreneurs in India.
She writes a regular monthly column for the magazine, Entrepreneur. It delights her no end that it is from smaller towns that aspiring and practicing entrepreneurs reach out to her after reading it.
She is a TED speaker.
Her best-selling book Entrepedia – a Step-by-Step Guide to Becoming an Entrepreneur in India, has touched the lives of many a start-up entrepreneur in India as evidenced by the no.of mails she receives every month. She cherishes them all but her favourite is from a 77-year old retired business man, who wrote to her saying ‘I’m angry with you that you didn’t write this book 40 years ago when I started my business.